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Kingdom of Bahrain's Premier Research & Fieldwork Agency

Insights That Drive
Decisive Action

Trusted fieldwork partner for leading international research agencies operating in Bahrain

End-to-end market research and fieldwork — CATI surveys, face-to-face research, mystery shopping, qualitative recruitment and retail price auditing. Accurate, actionable, affordable.

WhatsApp Us Fieldwork for Agencies →
30+
Years Research Experience in Bahrain Exclusive focus on the Kingdom of Bahrain
📞 CATI Surveys
🤝 Face-to-Face
🕵️ Mystery Shopping
💻 CAPI / Online
👥 Qualitative Recruit
🏷️ Price Auditing
📞 +973 3920 7951
✉️ marketing@researchpointbh.com
⭐ CR 113132-3 · Active
📅 Est. April 2019
📍 Manama, Bahrain
🌐 Global Agency Partner
🗺️ All Governorates
🗣️ Arabic · English · Hindi
Market research team collaborating
📊
30+ YearsBahrain Research Experience
About Us

Bahrain's Trusted Research Partner

Research Point W.L.L. is a registered market research firm based in Manama, Kingdom of Bahrain. We deliver rigorous, end-to-end research — from questionnaire design and fieldwork execution to statistical analysis and report presentation.

With an exclusive operational focus on Bahrain, we bring intimate knowledge of local sampling frameworks, community dynamics, cultural sensitivities and regulatory compliance — making us the fieldwork partner of choice for both Bahraini organisations and leading international agencies.

Since 2019 we have served clients across global research, government, retail, financial services, telecom and aviation sectors.

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Accurate

Rigorous QC at every stage

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Actionable

Insights that drive decisions

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Affordable

Value-driven pricing

Research Methodologies

Six Core Research Capabilities

Each methodology delivered with senior-level oversight and rigorous quality standards — to exact client specifications.

Quantitative

CATI Surveys

Computer-Assisted Telephone Interviewing using random digit dialling, trained bilingual interviewers, strict call protocols and SPSS data delivery.

Quantitative

Face-to-Face Research

Representative in-person quantitative fieldwork with random sampling, structured quotas, accompanied interviews and daily field supervisor reporting.

Digital

CAPI / Online Surveys

Self-completion digital surveys and CAPI tablet fieldwork with real-time quota monitoring and data validation.

Evaluative

Mystery Shopping

Structured covert evaluation of service standards across restaurants, retail outlets and hospitality venues with detailed observation checklists.

Qualitative

Qualitative Recruitment

Specialist profiled recruitment of IDI and focus group respondents across Bahrain to exact screener specifications, in Arabic and English.

Tracking

Retail Price Auditing

Monthly SKU-level price benchmarking across competitor outlets, tracking ~28,800 SKU observations annually with standardised Excel reports.

Our Foundation

Purpose-Driven Research

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Our Vision

To be a renowned facilitator of research-based services, seeking solutions that are knowledge-driven and rooted in data with a human touch.

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Our Mission

To provide end-to-end customised market research services that enable clients to take decisive actions leading to sustained growth.

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Our Goal

To be the premier research agency of choice in the Kingdom of Bahrain, setting the standard for excellence in market research services.

Full Service Offering

Research Services We Deliver

Ten research disciplines delivered to international standards — for local organisations, government bodies and as fieldwork partner for global agencies.

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Consumer Research & Market Analysis

Consumer behaviour studies, market segmentation and purchasing decision analysis for the Bahrain market.

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Corporate Image & Brand Research

Brand perception studies, corporate reputation analysis and competitive positioning research.

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Customer Satisfaction & Experience Studies

Comprehensive CSAT surveys, NPS studies and customer journey mapping for service improvement.

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Focus Groups & Qualitative Research

Professional focus group facilitation, IDIs and ethnographic studies for deep consumer insights.

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Retail & Intercept Research

Point-of-purchase studies, exit interviews and shopper behaviour analysis across Bahrain.

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Media & Advertising Research

Media consumption analysis, advertising effectiveness measurement and campaign impact studies.

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Mystery Shopping & Service Quality

Anonymous service quality evaluations with detailed observation checklists across venues.

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Pricing Research & Competitive Analysis

Price sensitivity studies, SKU-level competitor audits and market positioning analysis.

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Public Opinion & Social Research

Community surveys, public sentiment analysis and social research for government and NGO clients.

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Usage & Attitude Studies

Product usage patterns, consumer attitude measurement and lifestyle segmentation studies.

Fieldwork Excellence

Professional Survey & Fieldwork Across Bahrain

Expert field execution nationwide — multilingual teams, rigorous QC and international standards at every stage.

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Our Quality Control Standards

Pre-field, in-field and post-field validation built into every project.

18%Accompanied
Interviews

Field supervisors accompany interviewers in-person to verify technique, accuracy and respondent authenticity.

20%Telephone
Call-backs

Completed interviews are re-contacted to validate responses and confirm the interview took place.

DailyTally Sheet
Reporting

Field teams submit daily tally sheets tracking completions, refusals and issues — full client visibility throughout.

100%Logic-Checked
SPSS Output

Every dataset is range-validated, logic-checked and cleaned before delivery — accurate, reliable data every time.

Pre-Field QC

Questionnaire testing · Interviewer briefings · Mock reviews · Supervisor training

In-Field QC

Accompaniment (18%) · Daily tally sheets · Quota monitoring · Field supervisor reporting

Post-Field QC

Telephone call-backs (20%) · Logic checks · Re-interviews where required · Clean SPSS delivery

DailyTally sheets
100%Logic-checked SPSS

Our 8-Step Fieldwork Process

1
Questionnaire Preparation

Professional survey design

2
Survey Manual

Comprehensive guidelines

3
Pre-Test

Quality assurance testing

4
Interviewer Briefings

Team preparation & training

5
Mock-up Review

Process validation

6
Accompaniment

In-field supervision

7
Re-interviewing

Quality verification

8
Field Teams

Professional execution

Trained & Experienced Interviewers
International Standards
Arabic · English · Hindi
Manama · Muharraq · Northern · Southern Bahrain
Client Portfolio

Trusted by Leading Organisations

Serving clients across global research, government, retail, financial services, telecom and aviation sectors in Bahrain.

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Research Point works with all leading international market research agencies operating in Bahrain. Due to non-disclosure agreements with our clients, we are unable to list all names publicly — but our track record spans the full spectrum of sectors and methodologies.

Global Research Agencies

International Research Bodies Regional Omnibus Providers Qualitative Research Networks

Retail & F&B

Leading Supermarket Chains F&B Restaurant Groups Hypermarket / Retail Chains

Government & Corporate

Energy Sector Clients Corporate Groups B2B Research Clients

Telecom & Aviation

Telecom Operators International Airport Studies Security & Communications

Representative Projects

CATI

Annual Wellbeing & Opinion Survey

Multi-wave telephone survey using RDD methodology. Bilingual interviewers, n=2,000/wave, SPSS delivery.

International Research Body · Annual · Ongoing
F2F + CATI

Airport Passenger Experience

Comprehensive satisfaction study covering check-in, retail, lounge services and overall airport experience.

Aviation Sector · 2025
Price Audit

Monthly Market Price Tracking

Ongoing SKU-level competitor benchmarking across multiple outlets. ~28,800 annual observations.

Retail Client · 2020 – Present · Monthly
CATI

Customer Satisfaction Study

Telephone CSAT study covering card members. Full data processing, statistical analysis and open-end coding.

Retail Sector · 2021–2022
Mystery Shopping

Restaurant Mystery Shopping

Covert evaluation of table service and third-party delivery across multiple outlets in Bahrain.

F&B Client · 2024
F2F Quant

Intercept Fieldwork Study

Face-to-face intercept study across multiple locations in Bahrain. Full fieldwork, QC and SPSS delivery. n=200.

Energy Sector · 2023
Leadership

Senior Leadership & Research Expertise

Leo Joseph, General Manager Research Point

Leo Joseph

General Manager & Lead Researcher
30+ Years market research
experience in Bahrain
MSc Mathematics MBA Marketing CATI Research Fieldwork Control SPSS Analysis Study Design 25 yrs at PARC

About Leo Joseph

A market research professional with broad experience in all stages of research — from proposal preparation and questionnaire development to fieldwork control, statistical analysis and final report presentation.

Leo holds a Master's degree in Mathematics from Loyola College, Madras and an MBA in Marketing from Indira Gandhi National Open University (IGNOU). Prior to founding Research Point, he served as Branch Manager at Pan Arab Research Center (PARC), Bahrain for 25 years — building deep expertise across every research methodology and sector in Bahrain.

His specialisations span marketing and business development, sampling techniques, fieldwork control, statistical analysis, report writing and project management.

📋 Each project at Research Point benefits from Leo's direct personal involvement — from study design through to final delivery. Field teams are specialist professionals recruited and briefed for each individual project, ensuring the right expertise for every engagement.

Research Design & Sampling

End-to-end study design — sampling strategy, questionnaire architecture and pre-testing to international standards.

CATI & Telephone Research

RDD methodology, bilingual interviewer management and multi-wave telephone survey delivery with full QC.

Fieldwork Management

Direct supervision of data collection teams ensuring quality, consistency and timeline adherence across all projects.

Statistical Analysis

Data programming, processing and SPSS-based statistical analysis delivering clean, logic-checked outputs.

Report Presentation

Translating complex data into clear, compelling narratives and actionable recommendations for stakeholders.

Sector Breadth

Government, retail, FMCG, financial services, telecom, aviation and NGOs — across all Bahrain sectors.

Client Feedback

What Clients Say

★★★★★

Research Point has been our go-to fieldwork partner in Bahrain for several years. Their CATI team is well-trained, data quality is consistently high and they deliver on time to spec. We highly recommend them to any agency needing reliable Bahrain fieldwork.

RP
Research Project ManagerInternational Research Agency
★★★★★

The mystery shopping programme they designed was thorough and professionally executed. We gained granular insights into our branch experience that we hadn't been able to capture internally — the observation checklists were exactly what we needed.

CX
CX DirectorBahraini Financial Services Firm
★★★★★

Their fieldwork coverage across all governorates was impressive. Bilingual interviewers, proper randomisation and daily updates kept us fully informed. The final SPSS dataset was clean and well-documented — exactly what a demanding client expects.

NA
Senior Research CoordinatorInternational Research Body
Get In Touch

Start Your Research Project

Whether you need a fieldwork quote, full research proposal or quick consultation — we respond quickly via WhatsApp, phone or email.

Contact Research Point

The fastest way to reach us is WhatsApp. For formal enquiries, use the contact form or email directly.

📞
+973 3920 7951Call or WhatsApp · Available daily
✉️
marketing@researchpointbh.comEmail your requirements
📍
Manama, Al Qudaybiyah, BahrainFlat 4, Bldg 314, Road 2614, Block 326 · CR 113132-3
Chat on WhatsAppFastest response · Available daily

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